{"id":115810,"date":"2025-08-20T03:27:57","date_gmt":"2025-08-20T02:27:57","guid":{"rendered":"https:\/\/www.oxfordeconomics.com\/?post_type=event&p=115810"},"modified":"2026-02-11T15:33:55","modified_gmt":"2026-02-11T15:33:55","slug":"online-advertising-in-japan-the-smb-perspective","status":"publish","type":"event","link":"https:\/\/am.meltedhouse.digital\/ja\/event\/online-advertising-in-japan-the-smb-perspective\/","title":{"rendered":"Oxford Economics\u30fbGoogle \u30a4\u30d9\u30f3\u30c8"},"content":{"rendered":"
\n
\n\n\n<\/div>\n<\/section>\n\n
\n
<\/div>\n\n
\n
\n
\n\n
\u30a4\u30d9\u30f3\u30c8<\/div>\n\n\n\n\n<\/div>\n\n
\n\n\n<\/div>\n<\/div>\n\n
\n
\n

Oxford Economics\u30fbGoogle \u30a4\u30d9\u30f3\u30c8<\/h1>\n\n\n

\u7b2c\u4e00\u90e8\uff1a\u65e5\u672c\u306b\u304a\u3051\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a \u2015 \u4e2d\u5c0f\u4f01\u696d\u306e\u8996\u70b9
\u7b2c\u4e8c\u90e8\uff1a\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u306e\u4e2d\u5c0f\u4f01\u696d\u306b\u5411\u3051\u305f Google \u306b\u3088\u308b\u652f\u63f4<\/p>\n\n<\/div>\n<\/div>\n\n

\n\n\n\n
\n
\n\nRegister Now<\/a>\n\n<\/div>\n\n
\n\n
<\/circle><\/path><\/path><\/path><\/circle><\/circle><\/circle><\/circle><\/circle><\/circle><\/circle><\/g><\/svg><\/span>2025\u5e749\u670812\u65e5\uff08\u91d1\uff09 <\/span><\/div>\n\n<\/div>\n\n
\n\n
<\/path><\/path><\/g><\/svg><\/span> \u7d00\u5c3e\u4e95\u30ab\u30f3\u30d5\u30a1\u30ec\u30f3\u30b9<\/a>\uff08\u6771\u4eac\u90fd\uff09<\/span><\/div>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n
\n
\n
\n

\u3053\u306e\u5ea6\u3001Oxford Economics\u4e26\u3073\u306b Google \u304c\u305d\u308c\u305e\u308c\u306e\u77e5\u898b\u3092\u6301\u3061\u5bc4\u3063\u3066\u3001\u4e2d\u5c0f\u4f01\u696d\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u6d3b\u7528\u3084\u3001\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u306b\u304a\u3051\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u3042\u308a\u65b9\u3092\u30c6\u30fc\u30de\u306b\u30bb\u30df\u30ca\u30fc\u3092\u958b\u50ac\u3059\u308b\u904b\u3073\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u73fe\u4ee3\u306e\u4e2d\u5c0f\u4f01\u696d\u7d4c\u55b6\u306b\u304a\u3044\u3066\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u6d3b\u7528\u306b\u3088\u308b\u8ca9\u8def\u62e1\u5927\u3084\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u53ca\u3073\u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u80fd\u529b\u306e\u5f37\u5316\u306f\u3001\u91cd\u8981\u306a\u7d4c\u55b6\u8ab2\u984c\u3067\u3059\u3002\u672c\u30bb\u30df\u30ca\u30fc\u3067\u306f\u3001\u65e5\u672c\u306b\u304a\u3051\u308b\u4e2d\u5c0f\u4f01\u696d\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u5c0e\u5165\u72b6\u6cc1\u3084\u8ab2\u984c\u3001\u6700\u65b0\u306e\u6d3b\u7528\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u4e2d\u5c0f\u4f01\u696d\u304c\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u3092\u751f\u304d\u629c\u304f\u4e0a\u3067\u7d4c\u55b6\u5c64\u304c\u8a8d\u8b58\u3059\u3079\u304d\u653b\u3081\u3068\u5b88\u308a\u306b\u95a2\u3059\u308b\u30ce\u30a6\u30cf\u30a6\u306b\u3064\u3044\u3066\u3001\u5c02\u9580\u5bb6\u304c\u6226\u7565\u7684\u306a\u8996\u70b9\u304b\u3089\u6398\u308a\u4e0b\u3052\u3066\u304a\u8a71\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u3010\u7b2c\u4e00\u90e8\u3011<\/strong><\/p>\n\n\n\n

\u30aa\u30c3\u30af\u30b9\u30d5\u30a9\u30fc\u30c9\u30fb\u30a8\u30b3\u30ce\u30df\u30af\u30b9\u306f\u3001Google \u5354\u8cdb\u306e\u3082\u3068\u3001\u65e5\u672c\u306e\u4e2d\u5c0f\u4f01\u696d\uff08SMB\uff09\u306b\u304a\u3051\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u306e\u5f79\u5272\u3092\u5206\u6790\u3057\u305f\u6700\u65b0\u8abf\u67fb\u3092\u767a\u8868\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u672c\u8abf\u67fb\u3067\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u304cSMB\u306e\u6210\u9577\u6226\u7565\u306b\u3068\u3063\u3066\u679c\u305f\u3059\u91cd\u8981\u6027\u3001\u56fd\u969b\u7684\u306a\u6bd4\u8f03\u306b\u304a\u3051\u308b\u63a1\u7528\u306e\u9032\u5c55\u5ea6\u5408\u3044\u3001\u666e\u53ca\u3092\u59a8\u3052\u308b\u8981\u56e0\u3001\u3055\u3089\u306b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3092\u3088\u308a\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u63d0\u8a00\u3092\u660e\u3089\u304b\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u5f53\u65e5\u306f\u7814\u7a76\u6210\u679c\u306e\u3054\u7d39\u4ecb\u306b\u52a0\u3048\u3001\u653f\u7b56\u62c5\u5f53\u8005\u3084\u696d\u754c\u4ee3\u8868\u8005\u306b\u3088\u308b\u8b1b\u6f14\u304a\u3088\u3073\u30d1\u30cd\u30eb\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u3001\u65e5\u672c\u306e\u7d4c\u6e08\u6210\u9577\u306b\u8cc7\u3059\u308b\u4e2d\u5c0f\u4f01\u696d\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5229\u7528\u4fc3\u9032\u306b\u3064\u3044\u3066\u8b70\u8ad6\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u3010\u7b2c\u4e8c\u90e8\u3011<\/strong><\/p>\n\n\n\n

Google \u306f\u3001\u65e5\u672c\u306e\u4f01\u696d\u3068\u306e\u9023\u643a\u53ca\u3073\u30b5\u30dd\u30fc\u30c8\u3092\u901a\u3058\u3066\u3001\u65e5\u672c\u306e\u7d4c\u6e08\u793e\u4f1a\u306b\u5bfe\u3059\u308b\u4e0d\u65ad\u306e\u8ca2\u732e\u3092\u7d9a\u3051\u3066\u304a\u308a\u307e\u3059\u3002\u3053\u306e\u5ea6\u3001\u4e2d\u5c0f\u4f01\u696d\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3001Google \u306e\u4e2d\u5c0f\u4f01\u696d\u306b\u5bfe\u3059\u308b\u652f\u63f4\u306e\u4e00\u4f8b\u3092\u3054\u7d39\u4ecb\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u98f2\u98df\u5e97\u3084\u5c0f\u58f2\u5e97\u8217\u3092\u55b6\u3080\u4e8b\u696d\u8005\u306e\u7686\u69d8\u306f\u3001Google \u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u7121\u6599\u3067\u4f5c\u6210\u3057\u3001\u55b6\u696d\u6642\u9593\u3084\u5199\u771f\u3001\u30ed\u30b4\u3001\u7279\u5178\u306a\u3069\u3092\u8a18\u8f09\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001Google \u691c\u7d22\u3084 Google \u30de\u30c3\u30d7\u3067\u30e6\u30fc\u30b6\u30fc\u691c\u7d22\u3092\u884c\u3063\u305f\u969b\u3001\u4e8b\u696d\u8005\u306e\u7686\u69d8\u304c\u610f\u56f3\u3057\u305f\u5185\u5bb9\u304c\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3068\u306a\u308a\u3001\u9867\u5ba2\u306e\u65b0\u898f\u7372\u5f97\u306b\u7e4b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u307e\u305f\u3001\u65e5\u672c\u56fd\u5185\u306b\u304a\u3051\u308b\u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fb\u30a4\u30f3\u30b7\u30c7\u30f3\u30c8\u306f\u6025\u5897\u3057\u3001\u305d\u306e\u624b\u53e3\u3082\u9ad8\u5ea6\u5316\u30fb\u5de7\u5999\u5316\u306e\u4e00\u9014\u3092\u8fbf\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u79c1\u305f\u3061\u306e\u65e5\u5e38\u751f\u6d3b\u3084\u4f01\u696d\u6d3b\u52d5\u3001\u3055\u3089\u306b\u306f\u793e\u4f1a\u57fa\u76e4\u5168\u4f53\u3092\u8105\u304b\u3059\u3001\u6975\u3081\u3066\u6df1\u523b\u306a\u554f\u984c\u3067\u3059\u3002\u3053\u306e\u8ab2\u984c\u306b\u5bfe\u51e6\u3059\u308b\u305f\u3081\u3001 Google \u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u7814\u7a76\u62e0\u70b9\u306f\u3001\u300cJapan Cybersecurity Initiative\u300d\u3092\u7acb\u3061\u4e0a\u3052\u307e\u3057\u305f\u3002\u672cInitiative\u306e\u4e00\u74b0\u3068\u3057\u3066\u3001Google \u306f\u65e5\u672c\u793e\u4f1a\u5168\u4f53\u306e\u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306e\u5e95\u4e0a\u3052\u3092\u76ee\u6307\u3057\u3001\u7d4c\u6e08\u7523\u696d\u7701\u3068\u9023\u643a\u3057\u3066\u5168\u56fd\u306e\u4e2d\u5c0f\u4f01\u696d\u5411\u3051\u306e\u666e\u53ca\u6d3b\u52d5\u3092\u5b9f\u65bd\u3057\u3066\u307e\u3044\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

\u3053\u308c\u3089\u306e\u53d6\u308a\u7d44\u307f\u306b\u3064\u3044\u3066\u3001\u4e0a\u8ff0\u306eOxford Economics\u793e\u306b\u3088\u308b\u30ec\u30dd\u30fc\u30c8\u306e\u767a\u8868\u3068\u5408\u308f\u305b\u3066\u3001Google \u306e\u652f\u63f4\u306e\u4e00\u7aef\u306b\u3064\u3044\u3066\u7406\u89e3\u3092\u6df1\u3081\u3066\u3044\u305f\u3060\u304f\u30bb\u30df\u30ca\u30fc\u3092\u958b\u50ac\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\n
\n
\n

<\/p>\n<\/div>\n\n\n\n

\n

\u958b\u50ac\u6982\u8981<\/p>\n\n\n\n